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Thursday, May 3, 2007

The Old Boo.com Mascot Appears Only if There Are Insufficient Funds to Complete the Purchase

Boo.com is apparently back from its well-deserved dirt nap. The online apparel store, which during the dot-com boom of the late ’90s burned through an astonishing $120 million in six months before collapsing*, has reinvented itself. As a travel site.
Ironic, isn’t it, that amid all this chatter about a second boom, the exemplar of the [...]

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About John

John Paczkowski has been poking fun at the tech industry and the personalities that drive it since 1997. From 1999 to 2007, he wrote the award-winning tech news Web log Good Morning Silicon Valley for the San Jose Mercury News, Silicon Valley's daily newspaper. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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