How do you persuade TV viewers to watch advertisements when the DVR has accustomed them to skip through them? That’s the dilemma facing television and cable networks today, one that’s so far defied a solution. But perhaps not for much longer.
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Hulu claims its mission is “to help you find and enjoy the world’s premier content when, where and how you want it.” And now, three months after it first launched, it’s finally getting around to delivering on that promise. This morning the video site, which is jointly owned by NBC Universal and News Corp., said it will offer full episodes of “The Daily Show with Jon Stewart” and the “Colbert Report” beginning today.
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