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Tuesday, October 20, 2009

Big Apple

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Apple Updates Mac Lineup, Announces Multitouch “Magic Mouse”

lasertracking_20091020The Apple store went offline Tuesday morning and when it returned, it did so with a groaning board of new hardware, including a range of aluminum and edge-to-edge glass iMacs, new Mac Minis, a 13-inch unibody polycarbonate MacBook and a wireless, multitouch “Magic Mouse.”

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Thursday, September 10, 2009

Return of the Steve

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High Point of Apple Event: Upgraded CEO

steve-jobs-schillerAfter nearly a year out of the public eye, Apple CEO Steve Jobs returned to it yesterday at the company’s annual music event. It was his first public appearance at an Apple gathering since Oct. 14, 2008, when he uncrated the company’s new unibody MacBooks, and it far overshadowed the new products he was about to announce. In fact, it could be argued that public confirmation of Jobs’s health since his return to the company was truly the most significant announcement of the day.

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Tuesday, January 6, 2009

Macworld ’09: 17-inch MacBook Pro With 8-Hour Battery

 17-inch MacBook Pro

Next up, the new and expected 17-inch MacBook Pro. Before introducing it, Schiller notes that the MacBook has been the No. 1 notebook computer in the states.

The new machine is largely as predicted. It boasts Apple’s new unibody chassis and a glass touch trackpad. At 6.6 pounds, it’s the world’s lightest notebook. It has a hi-res backlit display. “The best display we’ve ever shipped in a notebook,” says Schiller, with a 60 percent greater color gamut than other machines.

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Monday, January 5, 2009

Steve Jobs’s Health: Chalk It Up to Hormones

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Tuesday, October 14, 2008

Apple Notebook Event: Jobs on Touchscreen Notebooks

In a short video, senior designer Jon Ives and other members of Apple’s industrial design team explain the new unibody enclosure. Machining enables a level of precision unheard of in the industry, says Ives. In many ways, these notebooks are more beautiful on the inside than they are on the outside.

There’s lots of emphasis at this unveiling on environmental concerns, reducing the footprint for manufacturing the new notebooks.

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Apple Notebook Event: MacBook Air Update and a New LED Display

The MacBook Air is also getting an update. The new model will have a faster graphics chip, a new mini-display port, a faster Intel Core Duo chip, and bigger drive.

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Apple Notebook Event: The Unibody Enclosure

Jobs invites Jon Ives, senior vice president for industrial design, to the stage to explain the evolution of Apple’s design and manufacturing process. Looks like the “brick” manufacturing process could be true. …

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About John

John Paczkowski has been poking fun at the tech industry and the personalities that drive it since 1997. From 1999 to 2007, he wrote the award-winning tech news Web log Good Morning Silicon Valley for the San Jose Mercury News, Silicon Valley's daily newspaper. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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