More bad news from Sony. This morning the electronics giant posted its second straight quarterly loss and reiterated its forecast for another year of red ink. Clearly, Sony must do more than just slash jobs and suppliers if it ever hopes to regain its position in the market.
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Six years after shuttering its first e-book effort, Barnes & Noble has embarked on a new one. Monday afternoon, the bookseller announced what it describes as “the world’s largest eBookstore,” an online storefront that boasts 700,000 titles.
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If the netbook market is a race to the bottom, then Sony is bringing up the rear. Not a year after Sony execs disparaged netbooks as undeserving of its premium brand attention, the company announced its token entry into the market: the Vaio W.
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Facing back-to-back full-year net losses, Sony is taking a hatchet to its fixed costs in a yet another bid to return to profitability. The company plans to halve its roster of suppliers to 1,200, shaving a clean 20 percent off its procurement bill.
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About the best thing to be said for Sony’s grotesque financial results is that they came in smaller than expected. The company’s 98.9 billion yen ($1 billion) loss for the fiscal year ended March–its first net loss in 14 years–wasn’t nearly as bad as the 150.0 billion yen ($1.57 billion) figure it had predicted in January or even close to the 173.8 billion yen ($1.8 billion) analysts polled by Thomson Reuters had been forecasting.
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Is the Wii juggernaut finally slowing? Perhaps. In March, Japanese sales of Nintendo’s wildly popular game console fell below those of rival Sony’s PlayStation 3 for the first time.
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So those rumors of a PlayStation2 price cut? True. Rumors of a similar cut for the PlayStation 3? Not so much… Confirming recent speculation, Sony this morning said that it’s dropping the price of the PlayStation 2 from $129 to $99.99 as of April 1. But it aggressively dismissed reports of a PS3 price drop as false.
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“Our love affair with the iPhone began by simply touching it. This was rapidly becoming the most important device I had ever owned, it was an all-encompassing, complete device. And I knew that that device was going to enable incredible things for gaming.” That breathless and swooning introduction aside, ngmoco co-founder Neil Young’s keynote address at the Game Developers Conference today was a noteworthy one in that it really heralds the arrival of the iPhone as a gaming platform.
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Sony has no plans to divest its stake in Sony Ericsson, but it is divesting itself of something else: the executive charged with overseeing the joint venture. Najmi Jarwala, the president of Sony Ericsson’s operations in North America, is leaving the company at the end of March.
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Sony doesn’t consider Apple’s iPhone a serious rival to its PlayStation Portable. This according to Sony Computer Entertainment’s Ray Maguire, who says a converged device like the iPhone will always be inferior to a dedicated gaming platform like the PSP.
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