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Monday, December 31, 2007

Someday, We’ll All Look Back on This and Laugh

According to last year’s looking-ahead-to-the-year- to-come lists, 2007 was to be “a year of hyperdisruption for the technology industry.” It was to be “a year of carnage.” But it was also to be “a year of great happiness and multiple blessings.” Above all, 2007 was to be “a busy year for technology.” Which, as you’ll see below, is pretty much how it turned out. What follows is Digital Daily’s abridged guide to the year in tech news–a fond reminiscence of what was, and our First Annual Year-End List For Year-End List Haters.

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Monday, November 12, 2007

It’s Not an Unpaid Endorsement, It’s a ‘Social Ad,’ Redux

Facebook’s Social Ads aren’t endorsements, they’re a “representation” of user activity. This according to Chris Kelly, Facebook’s chief privacy officer, who claims the company’s new Social Ads don’t run afoul of privacy law because those who appear in them have already chosen to publicly associate themselves with the brand featured in the advertisement.
Said Kelly: “We [...]

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Friday, November 9, 2007

It’s Not an Unpaid Endorsement, It’s a ‘Social Ad’

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Thursday, November 8, 2007

Facebook Unveils Social (Class) Actions?

Social actions are powerful because they act as trusted referrals and reinforce the fact that people influence people. It’s no longer just about messages that are broadcasted out by companies, but increasingly about information that is shared between friends. So we set out to use these social actions to build a new kind of ad [...]

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Tuesday, October 30, 2007

Your Facebook Status Says You’re Craving Coffee. Click Here to Find a Starbucks Near You!

Turns out that the “social graph” about which Facebook CEO Mark Zuckerberg so often speaks these days isn’t just a decades-old computer science term, it’s the basis for the monetization platform that will someday justify Facebook’s $15 billion valuation. Or so the theory goes.

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About John

John Paczkowski has been poking fun at the tech industry and the personalities that drive it since 1997. From 1999 to 2007, he wrote the award-winning tech news Web log Good Morning Silicon Valley for the San Jose Mercury News, Silicon Valley's daily newspaper.

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Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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