Saturday, September 5, 2009
Weekend Update: 9.5.2009–One for the Kids
The week that took us from August to September was one for the books over at BoomTown, especially if you’re 12.
Kara spent Monday morning at Activision Blizzard, where they are pushing forward with the entire Guitar Hero line, even as the game industry faces a nearly 50 percent decline in U.S. sales this year. Kara got to play hero to several of the forthcoming releases, including previewing the much anticipated DJ Hero console.
Another week into challenging times, and the theme for Weekend Update is undoubtedly cost-saving, with a healthy dose of revenue-seeking.
Quite a franchise, that Rock Band. According to new stats from the NPD Group, the music videogame has surpassed $1 billion in North American retail sales, making it the No. 1 title of 2008 by revenue across all game genres. Not bad for a product that’s been around just 15 months.
So those reports that the Beatles’ Apple Corps was in talks with Rock Band developers MTV Networks and Harmonix over the creation of a Beatles-themed videogame? True.
