Friday, April 3, 2009
Maybe Lauren’s Not Cool Enough to Be a Google User, Either
With Microsoft’s February share of the search market weighing in at a paltry 8.2 percent and declining, the company is going to extraordinary lengths to reverse the public’s indifference to its search offering. It tried loyalty programs. It tried rewards programs. Now, as it prepares to rebrand its search engine under a new name–Kumo–it’s turning to a more proven method: an $80 million to $100 million advertising campaign.
Saturday, January 31, 2009
Weekend Update, 1.31.09
Rumor has it there are big games going on this weekend–at least one of which involves football players. The rest involve the usual players, though they might appear in different positions–and on different teams–from week to week. These games, most likely, will continue through Monday and beyond. Scores will be kept on an ongoing basis.
Great … More Money for Google
If the old media advertising economy is in the toilet, then its new media counterpart is sitting atop it. According to figures compiled by the Interactive Advertising Bureau, spending on Internet advertising in 2007 rose to $21.2 billion, up 26 percent from the prior year.
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About John
John Paczkowski has been poking fun at the tech industry and the personalities that drive it since 1997. From 1999 to 2007, he wrote the award-winning tech news Web log Good Morning Silicon Valley for the San Jose Mercury News, Silicon Valley's daily newspaper.
Ethics Statement
Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.
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- The Golden Age of Video
Best video mashup ever.
- I’m not dead yet
A Facebook Memorial
- Pulp Fiction Audio Mix
Wow.
- A world without the Internet
Worth it for the Rickrolling photo alone.
- Google Wave Cinema: Pulp Fiction
Excellent.
- Dead Fly Art
Flughumor!
- Happy Birthday Monty Python …
… you vacuous, toffee-nosed, malodorous perverts
- ‘You are being shagged by a rare parrot’
Stephen Fry and zoologist Mark Carwardine meet the kakapo — a fat, flightless and very randy rare parrot.
- A Spectacular Cover of “Let It Be”
Spectacular in the bellowing Russian sailor sense of the word …
- Protect Insurance Companies PSA
“If you spell something wrong on your insurance claim, do you really deserve surgery? I don’t think so …”
