“Imagine your music player talking to you, telling you your song titles, artists and playlist names,” Greg Joswiak, Apple’s vice president of iPod and iPhone Product Marketing said in a statement. “The amazingly small new iPod shuffle takes a revolutionary approach to how you listen to your music by talking to you.”

An interesting feature for those of us that can’t always recall a song name or its author simply by listening to it. Reminds me of HAL in 2001: A Space Odyssey.

“Dave Bowman: Tell me the name of the song, HAL.
HAL: I’m sorry Dave, I’m afraid I can’t do that.
Dave Bowman: What’s the problem?
HAL: I think you know what the problem is just as well as I do….”

As with most Apple (AAPL) products, the design of the device is impressive–sleek and impossibly small. That said, one of its elements may prove off-putting: The new shuffle lacks a click wheel. Its controls have been moved to the earphone cord. Which means it’s incompatible with third-party earphones until someone comes out with an adapter cable that will make it a bit costlier than its $79 price.

iPhone version 2.1 contains many bug fixes and improvements, including the following:

• decrease in call set-up failures and call drops
• significantly improved battery life for most users
• dramatically reduced time to back up to iTunes
• improved email reliability, notably fetching email from POP and Exchange accounts
• faster installation of third-party applications
• fixed bugs causing hangs and crashes if you have lots of third-party applications
• improved performance in text messaging
• faster loading and searching of contacts
• improved accuracy of the 3G signal strength display
• repeat alert up to two additional times for incoming text messages
• option to wipe data after 10 passcode attempts
• Genius playlist creation

More interestingly though, Rose says that Apple will uncrate iTunes 8, the first major overhaul of the software since iTunes 7 launched two years ago. Rose claims that iTunes 8 will boast some significant enhancements, among them HD-quality TV show downloads, a new “grid view” browsing feature and a playlist recommendation engine called Genius. “iTunes 8 includes Genius, which makes playlists from songs in your library that go great together,” Rose writes. “Genius also includes Genius sidebar, which recommends music from the iTunes Store that you don’t already have.”

Notably absent from Rose’s list of new features: iTunes Unlimited–the $129-a-year all-you-can-eat subscription service that Apple has been rumored to be considering for some time now.

Like all such reports, Rose’s should be taken with a grain of salt, if not an entire salt lick. Rose was, after all, the guy who erroneously claimed Apple’s first iPhone would feature a slide-out keyboard, dual batteries and CDMA, and GSM support.

This morning PluggedIn Media launched a new service for streaming HD-quality music videos. Backed by Overbrook Entertainment–Will “Gettin’ Jiggy Wit It” Smith’s production and management company–PluggedIn will offer some 10,000 videos from EMI (EMI.L), Vivendi (VIV.PA) and Sony BMG (SNE), along with the standard music-site fare–artist bios, users playlists and whatnot. That being the case, how does PluggedIn hope to differentiate itself from the competition? “We look at all the changes shaping online entertainment and see massive opportunity for lots of companies to appreciate and forge really viable consumer connections,” said CEO Jeff Somers. “We think what will separate us from what is out there today is an unbelievable high-quality viewing experience, matched with in-depth content and community tools.”

Perhaps. But it will also create dangerous rivalries with some powerful competitors. With its social-networking features, PluggedIn will soon find itself in direct competition with MySpace Music (NWS) as well as Hulu (GE).