This Weekend Update is particularly exciting because of all the things happening here at All Things Digital. There is, of course, the upcoming D7 Conference, which promises to be more tech-extravaganza fun than a tweet from @sockington (if only half as cute), but this past week has also seen the launch of our very own iPhone app, meaning that ATD has gone mobile–smart news for your smartphone (we’re still working out potential taglines).
The long-awaited upgrade to Microsoft’s search engine will soon make its debut. Sources with knowledge of the situation said the company is expected to demonstrate it at our D: All Things Digital conference next week.
Microsoft CEO Steve Ballmer is scheduled to appear onstage at the event, a three-day event that hosts top players from the tech and media industries in interviews by All Things Digital Co-executive Editors Walt Mossberg and Kara Swisher.
Code-named “Kumo,” the search engine is Microsoft’s effort to raise its hand to table stakes in the battle for search market share with Google.
With Microsoft’s February share of the search market weighing in at a paltry 8.2 percent and declining, the company is going to extraordinary lengths to reverse the public’s indifference to its search offering. It tried loyalty programs. It tried rewards programs. Now, as it prepares to rebrand its search engine under a new name–Kumo–it’s turning to a more proven method: an $80 million to $100 million advertising campaign.
If 2008 (or 2007, 06, 05, 04…) was the year April Fools on the Web jumped the shark, then 2009 was the year it was eaten by it. The Web is so overburdened with pranks this year, it may that the best April Fools announcement of all proves to be Palm’s, a company promising to deliver real news and not some over-thought hoax. Google alone has posted no fewer than 12 pranks–and none of them match Pigeon Rank in wit.
John Paczkowski has been poking fun at the tech industry and the personalities that drive it since 1997. From 1999 to 2007, he wrote the award-winning tech news Web log Good Morning Silicon Valley for the San Jose Mercury News, Silicon Valley's daily newspaper. Read more »
Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.
12:58 AM: Breakfast: Two schools of fish from Tokyo Bay. Calories: 782,000. How I was feeling when I ate this: confused, irradiated, hating my size.
11:37 AM: Exercise: “Taxi Stomp” (alternating legs, for 30 blocks). Calories burned: 148,900,183.
1983. The Beatles announce their first tour in thirteen years, but likewise announce that Michael Jackson will be going on tour with them as a one gigantic mega-concert event.
Best video mashup ever.
A Facebook Memorial
Wow.
Worth it for the Rickrolling photo alone.
Excellent.
Flughumor!
… you vacuous, toffee-nosed, malodorous perverts
Stephen Fry and zoologist Mark Carwardine meet the kakapo — a fat, flightless and very randy rare parrot.
D is unlike any other executive conference. Since its debut in 2003, D has brought to life the energy and excitement of the digital revolution in an unscripted, upfront and unparalleled way. Read more »
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