Tuesday, October 14, 2008
Apple Notebook Event: Jobs on Touchscreen Notebooks
In a short video, senior designer Jon Ives and other members of Apple’s industrial design team explain the new unibody enclosure. Machining enables a level of precision unheard of in the industry, says Ives. In many ways, these notebooks are more beautiful on the inside than they are on the outside.
There’s lots of emphasis at this unveiling on environmental concerns, reducing the footprint for manufacturing the new notebooks.
Jobs invites Jon Ives, senior vice president for industrial design, to the stage to explain the evolution of Apple’s design and manufacturing process. Looks like the “brick” manufacturing process could be true. …
Jack Welch once called Apple CEO Steve Jobs “the most successful CEO today.” Microsoft Chairman Bill Gates has described Jobs as “an inspirational leader,” the best he’s ever met. And Jobs is said to be worth more to his company than any other CEO in the world. If he were to leave Apple–willingly or otherwise–the company would suffer a $20 billion blow to its market capitalization, according to a 2007 survey by Barrons. Yet, Apple doesn’t need him–according to Technology Business Research Ezra Gottheil.
