Tuesday, August 25, 2009
Yahoo: Testing a More Google-Like Search Experience
Yahoo’s search advertising partnership with Microsoft and its embrace of Bing don’t mean the company has given up on its search business. During a presentation at its headquarters in Sunnyvale, Calif., Monday, Yahoo unveiled a number of new features in its search product that show it’s intent on competing with its new partner in the only way it can–by mimicking the features of Microsoft’s new Bing search engine, and Google’s search engine as well.
If your mission is to beat Google in the search market, it’s probably wise to give your upstart search engine a name that people know how to pronounce. It’s also wise to make sure that it appears in the first page of search results for its own name. Cuil, the upstart search engine that debuted today with aspirations of unseating Google, has apparently done neither.
