Google has finally gotten its say about comScore’s “surprising” reports on its lousy paid-click performance. Published on Feb. 26, that report suggested a material weakening in Google’s paid click advertising business. It sent investors fleeing into the woods and singlehandedly knocked 7% off Google’s share price.
Investors who were chugging Milk of Magnesia in advance of Google’s quarterly earnings today were given a nice surprise this afternoon when the company posted solid profit and sales gains for the quarter.
Yahoo’s paid search performance may be the fastest growing in the industry, but that doesn’t mean it’s the most effective. In fact, some companies would argue it’s not that effective at all. Companies like BigReds.com, which is suing Yahoo (YHOO) for more than $1 million for click fraud.
The collectibles retailer claims it paid Yahoo’s Search [...]
Now that the markets have had their say about comScore’s (SCOR) wonderfully dramatic report on Google’s (GOOG) lousy paid-click performance, the traffic tracker has circled back to take another look at it and concluded that the decrease in Google’s paid clicks it observed doesn’t necessarily suggest a slowdown in the company’s business.
In a blog post [...]
Google (GOOG) took a nasty slide this morning as comScore released new data that reveals what appears to be a material weakening in the company’s advertising business. How material? Google’s sponsored clicks were down 7% month-over-month, effectively flat year-over-year and down 12% quarter-over-quarter.
Perhaps the slowing economy is having an impact on Google’s growth after all. [...]
John Paczkowski has been poking fun at the tech industry and the personalities that drive it since 1997. From 1999 to 2007, he wrote the award-winning tech news Web log Good Morning Silicon Valley for the San Jose Mercury News, Silicon Valley's daily newspaper. Read more »
Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.
12:58 AM: Breakfast: Two schools of fish from Tokyo Bay. Calories: 782,000. How I was feeling when I ate this: confused, irradiated, hating my size.
11:37 AM: Exercise: “Taxi Stomp” (alternating legs, for 30 blocks). Calories burned: 148,900,183.
1983. The Beatles announce their first tour in thirteen years, but likewise announce that Michael Jackson will be going on tour with them as a one gigantic mega-concert event.
Best video mashup ever.
A Facebook Memorial
Wow.
Worth it for the Rickrolling photo alone.
Excellent.
Flughumor!
… you vacuous, toffee-nosed, malodorous perverts
Stephen Fry and zoologist Mark Carwardine meet the kakapo — a fat, flightless and very randy rare parrot.
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