Apple’s iPhone finally arrived at market in China today and is evidently selling fairly well, despite wallet-emptying prices. ChinaNews.com found about 300 people queued up to buy the device at China Unicom’s flagship store in Beijing.
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Apple will sell somewhere between five and seven million iPhones in China in 2010, according to research house Broadpoint AmTech. But that’s assuming its distribution deal with China Unicom is exclusive. And according to Apple, it’s not. “I can confirm it is not an exclusive deal,” an Apple spokesperson told Dow Jones.
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No wonder cellular carriers rejected Dell’s first smartphone offering for its “lack of differentiation.” Unveiled in China this morning, Dell’s “proof of concept” handset looks like the chimerical offspring of Apple’s iPhone and the Palm Pre, but lacks some of their more powerful features.
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Google began using billboard advertising for the first time earlier this month, though it may not have needed to. Because according to Millward Brown Optimor, the Google brand is the most well known and valuable brand in the world.
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If China Unicom and Apple haven’t already inked a deal to bring the iPhone to China, they’re very close to doing so. This morning, a report in Shanghai Securities News claimed the two companies had reached an agreement that grants China Unicom three years of exclusivity.
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It’s been nearly a year and China Mobile is still in talks with Apple about bringing the iPhone to China, though the revenue-sharing issue that had stalled them was resolved back in July. Now we know why the talks keep dragging on: hardware localization.
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