Monday, October 5, 2009
Apple Challenges Woolworths Over Logo Similarities
Woolworths Supermarkets describes its new logo as “an abstract leaf symbol” intended to represent fresh food. But to Apple, the stylized “W” looks far too much like its own namesake fruit, which could be problematic should the supermarket chain someday decide to peddle its own brand of consumer electronics. And so Apple is petitioning IP Australia, the local agency that governs trademarks, to reject the Woolworths application for the mark.
of the week was undoubtedly Apple’s Rock and Roll event on Wednesday featuring Steve Jobs 2.0, that was only the anodized aluminum, candy-colored, video-shooting cherry on top of another week of tech sector reporting from All Things Digital. 
Is the government tracking us through our cellphones? Of course it is. If the National Security Agency hopes to create an accurate “database of every call ever made” within the nation’s borders, it needs to know the locations from which they were made, right?
