“Today marks the first phase of our digital strategy, which is rooted in the belief that readers should have access to the books in their digital library from any device, from anywhere, at any time”

But they could have made the point more strongly by making their content compatible with the Kindle and Sony’s Reader right from the start. In time, it is likely that the device a user chooses won’t be nearly so important.

I can see them doing a tablet PC, for those of us not interested in doing everything on a tiny device. But book reading will be a small pert of that as it is for the iPhone. Such a device will do far more than the Kindle or the B&N devices I suspect.

Seems like everyone is throwing their junk cards out there first while waiting to see what everyone else will do. That’s why I’m not interested in loading up my Kindle with content that will be useless when I switch to something else. You listening Amazon?

Apple is the only company really building brand loyalty these days, and I suspect at some point we will realize that it was a lot more fragile than it seems to be now.