iPhone 3GS Launch AT&T’s “Best-Ever Sales Day” [Internal Memo]
It took Apple (AAPL) and AT&T (T) 74 days to sell the first million iPhones back in 2007. This year it took just three. No wonder AT&T is crowing about first-day sales. In an all-hands memo to employees this week, the carrier, which sold “hundreds of thousands” of iPhones during its pre-order process, said first-day sales of the 3GS were off the charts. The memo, below.
iLaunch day 2009 was one for the record books, as AT&T customers scrambled to get their hands on the fastest, most powerful iPhone yet.
Here’s a look at some of the milestones we achieved:
- Best-ever sales day in our retail stores
- Second-largest traffic day in our retail stores
- Most transactions processed via our IT systems in a single day
- Most upgrade eligibility checks in a single day
- Largest order day in att.com history
- Largest features sales day in att.com history
On this year’s launch day, iPhone sales exceeded sales recorded on 2008’s iPhone launch day, Black Friday 2008 and Dec. 26, 2008–all heavy-volume sales days. In fact, this year we surpassed 2008’s launch day sales at about noon Central time, and sustained our previous peak hour record, also set in 2008, for 11 straight hours.
[Image credit: Gizmodo]
Comments
Hope all you (U.S.) iPhone users are enjoying the continuing hosejob AT&T is giving you:
http://www.smartmoney.com/brea.....00865-1530
Posted by David Gorgen at July 2nd, 2009 at 12:57 pm> Hope all you (U.S.) iPhone users are
> enjoying the continuing hosejob AT&T
> is giving you
Not sure why you care, but yes I am enjoying it. I never had a cell carrier charge me so little and give me so much. My bill is the same every month because unused minutes carry over, calls to other iPhones (many of my friends) are all free, there is no roaming within US, and I make long distance calls over Wi-Fi.
Sprint used to charge me roaming when I moved about within Los Angeles, and with T-Mobile I could never get my bill down to less than $100, even with just a feature phone that had no Internet. My iPhone bill is clocking in less than that every single month even with unlimited data and text messages.
Feeling really good about AT&T, actually.
Posted by Fred Hamranhansenhansen at July 7th, 2009 at 3:54 pm