Comments on: Half a Billion in Online Donations? Yes, We Can

By: Weekend Update, 11/21/08 | Beth Callaghan | Digital Daily | AllThingsD

Mon, 24 Nov 2008 00:42:33 +0000

[...] Run for president. In the 21 months of his campaign, Barack Obama’s online machine raised half a billion dollars. Listening, Mark and Chad? How not to make money: Ask Axl Rose. In a pioneering move, the [...]

By: terri boothe

terri boothe — Fri, 21 Nov 2008 17:17:52 +0000

The challenge is to be constantly active while rising above the web cams and GPS and cell phones. This is how you meet cool people.

By: Ken Okel

Ken Okel — Fri, 21 Nov 2008 17:03:43 +0000

This is a great example of how a lot of a little can have a big impact on the marketplace.

Not only did the smaller gifts create a huge pile of cash but they also gave the donors a sense of ownership of the campaign.