Report: New MacBooks, Justifications for Buying Them, in Production
by John Paczkowski
Posted on September 15, 2008 at 1:24 PM PT
It’s looking more and more like Apple’s next-generation Macbooks will arrive at market in October. In a research note to clients today, Citigroup’s Richard Gardner said channel checks have confirmed that the notebooks are in production.
“Field checks confirm that shipments of new MacBooks have begun, with a sharp production ramp planned for September and an introduction planned for early October,” Gardner wrote. “The most distinctive features of the new MacBook appear to be a very thin aluminum casing, an LED-backlit display and an aggressive entry-level price point.”
Gardner expects Apple (AAPL) to introduce its fall notebook line “within weeks.” October 14, perhaps?
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Comments
While I find Mac computers as sexy as can be and very compelling I have seen many Apple computers purchased by friends and family in the past two years keel over dead. Even with AppleCare getting service is troublesome and often involves a complete reinstall of one’s life. Same with friends’ IPhones and Ipods. They really need to pay more attention to quality and reliability.
Posted by Greg Craig at September 16th, 2008 at 2:21 pm