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Announcing the Motorola LOZR

The ongoing collapse of Motorola’s post-Razr phone business is not due to a failure of innovation and leadership. Nor is it the result of a string of management, marketing and product blunders. No. Motorola’s decline isn’t Motorola’s (MOT) fault at all. It’s Apple’s (AAPL). Specifically, it’s the fault of Michael Fenger, Apple’s VP of global iPhone sales. Fenger once oversaw Motorola’s mobile-device business in Europe, the Middle East and Africa–until this past March when he jumped ship for Cupertino, allegedly taking a bunch of Motorola’s trade secrets with him.

On Friday Motorola sued Fenger, accusing him of divulging its operating strategies, marketing initiatives and whatnot to further the success of Apple’s new iPhone mobile platform. “[Fenger] was privy to the pricing, margins, customer initiatives, allocation of resources, product development, multi-year product, business and talent planning and strategies being used by Motorola,” the mobile-phone maker alleged in its complaint. It fears he handed that information over to Apple. And presumably, that’s the reason Motorola hasn’t been making phones that people want to buy.

Anyway, in addition to damages, Motorola seeks a court order barring Fenger from working at Apple. The company also hopes to recoup more than $1 million for Fenger’s alleged violation of stock-option agreements. And, perhaps, even the market share it has ceded to rivals in the past few years.

Comments

  1. This is absurd, everyone knows the real reason that Motorola is in a death spiral is because Barack Obama became senator of Illinois and did nothing to ensure an uneven playing field for them to succeed in. If they had changed their headquarters to Arizona, John McCain would have taken care of them and introduced legislation that would not allow their socialist competition to eat their lunch.
    Get your facts straight!!!

    Posted by Jeff Leigh at July 19th, 2008 at 10:33 am
  2. I could license the SPECIALR name to them. More SPECIALR, than you. :) iphone, schmiphone. :) Brewed in Palo Alto, right next to Sand Hill Road. :)

    Mark

    Posted by Mark Light at July 19th, 2008 at 1:54 pm

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John Paczkowski has been poking fun at the tech industry and the personalities that drive it since 1997. From 1999 to 2007, he wrote the award-winning tech news Web log Good Morning Silicon Valley for the San Jose Mercury News, Silicon Valley's daily newspaper. Read more »

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