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	<title>Comments on: Meet the New BOSS, Same as the Old Boss</title>
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	<description>by John Paczkowski</description>
	<lastBuildDate>Mon, 23 Nov 2009 02:08:54 +0000</lastBuildDate>
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		<title>By: Beyond the Box &#187; Blog Archive &#187; Daily DigVid Review: Yahoo! Tries Distraction</title>
		<link>http://digitaldaily.allthingsd.com/20080710/boss/comment-page-1/#comment-5465</link>
		<dc:creator>Beyond the Box &#187; Blog Archive &#187; Daily DigVid Review: Yahoo! Tries Distraction</dc:creator>
		<pubDate>Sat, 28 Feb 2009 09:19:06 +0000</pubDate>
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		<description>[...] In other Yahoo!-related news, Yahoo! opened up its search-engine technology in an effort it is calling BOSS or Build Your Own Search Service. The idea is to let third party developers tinker with the technology, build search engines around it, and then allow Yahoo!-sold advertising into their results. Yahoo! hopes this will help it discover innovative new ways to search the Internet, while expanding its advertising reach and revenue. Over at All Things D, Kara Swisher thinks it&#8217;s a great idea, while John &#160;&#160; [...]</description>
		<content:encoded><![CDATA[<p>[...] In other Yahoo!-related news, Yahoo! opened up its search-engine technology in an effort it is calling BOSS or Build Your Own Search Service. The idea is to let third party developers tinker with the technology, build search engines around it, and then allow Yahoo!-sold advertising into their results. Yahoo! hopes this will help it discover innovative new ways to search the Internet, while expanding its advertising reach and revenue. Over at All Things D, Kara Swisher thinks it&rsquo;s a great idea, while John &nbsp;&nbsp; [...]</p>
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