http://digitaldaily.allthingsd.com/20080521/cashback/ by John Paczkowski Sat, 11 Feb 2012 19:03:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://digitaldaily.allthingsd.com/20080521/cashback/comment-page-1/#comment-58686 Guess I Can’t Use My Bing Rewards to Buy a New Mac, Then … | John Paczkowski | Digital Daily | AllThingsD Wed, 22 Sep 2010 23:25:31 +0000 http://digitaldaily.allthingsd.com/20080521/cashback/#comment-58686 [...] to its search offering. Particularly since they never seemed to do it much good. Certainly, Live Search Cashback — “The Search That Pays You Back!” — did little to bolster the company’s search market share. Neither did its SearchPerks [...] [...] to its search offering. Particularly since they never seemed to do it much good. Certainly, Live Search Cashback — “The Search That Pays You Back!” — did little to bolster the company’s search market share. Neither did its SearchPerks [...]

]]> http://digitaldaily.allthingsd.com/20080521/cashback/comment-page-1/#comment-6197 Kumo: Maybe Lauren’s Not Cool Enough to Be a Google User Either | John Paczkowski | Digital Daily | AllThingsD Fri, 03 Apr 2009 13:53:32 +0000 http://digitaldaily.allthingsd.com/20080521/cashback/#comment-6197 [...] the public’s indifference to its search offering. It’s tried a loyalty program called Cashback — “We are ‘The Search That Pays You Back!”. It’s tried a rewards program [...] [...] the public’s indifference to its search offering. It’s tried a loyalty program called Cashback — “We are ‘The Search That Pays You Back!”. It’s tried a rewards program [...]

]]> http://digitaldaily.allthingsd.com/20080521/cashback/comment-page-1/#comment-2838 New from Microsoft: Live Search SearchGimmick! | John Paczkowski | Digital Daily | AllThingsD Wed, 01 Oct 2008 16:53:03 +0000 http://digitaldaily.allthingsd.com/20080521/cashback/#comment-2838 [...] Microsoft’s Live Search Cashback — “The Search That Pays You Back!” — must have had at least some short-term positive effect on Microsoft’s search business, because the company is augmenting it with another rewards program. Now, in addition to receiving Cashback rebates on certain purchases of products found through Microsoft’s live.com Web search, users can win prizes as well. The company’s new SearchPerks rewards program awards Live Search users points for every Live Search query. And those points can later be redeemed for prizes like ringtones and Xbox games or donated to charity. [...] [...] Microsoft’s Live Search Cashback — “The Search That Pays You Back!” — must have had at least some short-term positive effect on Microsoft’s search business, because the company is augmenting it with another rewards program. Now, in addition to receiving Cashback rebates on certain purchases of products found through Microsoft’s live.com Web search, users can win prizes as well. The company’s new SearchPerks rewards program awards Live Search users points for every Live Search query. And those points can later be redeemed for prizes like ringtones and Xbox games or donated to charity. [...]

]]> http://digitaldaily.allthingsd.com/20080521/cashback/comment-page-1/#comment-2164 Great News, Steve: We Beat the Dancing Mortgage People for Top Display Advertiser | John Paczkowski | Digital Daily | AllThingsD Tue, 26 Aug 2008 21:55:20 +0000 http://digitaldaily.allthingsd.com/20080521/cashback/#comment-2164 [...] Microsoft’s Live Search Cashback may not be doing much to improve the company’s share of the search market, but it’s doing wonders for its marketing reach. Microsoft bested University of Phoenix and LowerMyBills.com (the company responsible for those silly dancing cowboy ads that festoon the Web) to claim the title of top display advertiser in June, according to comScore. Microsoft ads were viewed 5.5 billion times by 126.4 million unique visitors during the month. That’s 1.7 percent of all the online display ads served in the states and a reach of nearly 70 percent of the total unique audience. Comscore said the company’s 5.5 billion display ad views in June were “due in large part to its promotional campaign for Windows Live Search, including ads for Windows Live Search Club games and the new Windows Live Search cashback program.” Print all_things_di220:http://digitaldaily.allthingsd.com/20080826/great-news-steve-we-beat-the-dancing-mortgage-people-for-top-display-advertiser/ Sphere Comment Tagged: Digital Daily | permalink [...] [...] Microsoft’s Live Search Cashback may not be doing much to improve the company’s share of the search market, but it’s doing wonders for its marketing reach. Microsoft bested University of Phoenix and LowerMyBills.com (the company responsible for those silly dancing cowboy ads that festoon the Web) to claim the title of top display advertiser in June, according to comScore. Microsoft ads were viewed 5.5 billion times by 126.4 million unique visitors during the month. That’s 1.7 percent of all the online display ads served in the states and a reach of nearly 70 percent of the total unique audience. Comscore said the company’s 5.5 billion display ad views in June were “due in large part to its promotional campaign for Windows Live Search, including ads for Windows Live Search Club games and the new Windows Live Search cashback program.” Print all_things_di220:http://digitaldaily.allthingsd.....dvertiser/ Sphere Comment Tagged: Digital Daily | permalink [...]

]]> http://digitaldaily.allthingsd.com/20080521/cashback/comment-page-1/#comment-2041 New Plan: ‘Reset Default Search’ Roofie Cocktails … | John Paczkowski | Digital Daily | AllThingsD Wed, 20 Aug 2008 14:52:49 +0000 http://digitaldaily.allthingsd.com/20080521/cashback/#comment-2041 [...] It’s spent untold millions on R&D. And it’s taken the rather extraordinary step of paying people to use its MSN/Windows Live search (‘The Search That Pays You [...] [...] It’s spent untold millions on R&D. And it’s taken the rather extraordinary step of paying people to use its MSN/Windows Live search (‘The Search That Pays You [...]

]]>