John Paczkowski

Recent Posts by John Paczkowski

Good Luck With MySpace TV, Guys. And Don’t Forget to Upload Your Videos to YouTube

MySpace plans to launch a refurbished version of its MySpace Video service tomorrow, but it hardly seems worth it in light of the latest metrics for the online video market. Because, according to research outfit Hitwise, YouTube is Web video’s 800-pound moron-in-a-gorilla-suit. The site’s share of the online video market in the states rose 70% from January through May, roundly beating all comers into submission. “In comparison,” said Hitwise Research Director LeeAnn Prescott, “the market share of visits to a custom category of 64 other video sites increased by only 8% in that period. As of May 2007, YouTube’s market share was 50% greater than those 64 sites combined.”